The BA (Hons) in Business Management (Marketing) program gives students the right knowledge and tools to excel in today’s postmodern marketing environment. Students will be introduced to the fundamentals of the field and understand how marketing functions within the different departments of real businesses and with customers. The ability to combine elements of different business disciplines is vital to students’ careers, and key to their development as a successful 'marketeer'. The skills students learn through the program will help them excel in the marketing sector.

This program only accepts candidates who have completed 12 years of school education. Otherwise, you are advised to complete 1 year of Bachelor's degree in your country or choose between International Foundation and International Year One programs.  A non-refundable application fee is required.