The study programme in General Management, leading to a Bachelor of Science qualification, is intended for young people with a university or higher education entrance qualification who are interested in economic processes and want to make things happen. If you would like to know how to manage the setting up of a company, production chains, sales processes or the market launch of a new product, this study programme is the right choice. You will become acquainted with the whole spectrum of business administration here.

Unibroad also offers a Pathway program for the candidates not eligible for this course.