The IU Master of Business Administration (MBA) in International Marketing expands your knowledge of marketing specifically in the areas of international branding and marketing of products and services. Among other things, you will learn how to implement quality customer relationship marketing (CRM) and increase customer value through an understanding of long-term customer loyalty. In your future career, your team, your business partners, and especially your customers will be the central focus of your work which you will manage with energy and expertise.

On-campus study programs are accredited in line with German and European standards. A dual degree is accessible. You can gain an extra LSBU validated UK degree for €1,490 on top of your IU degree. It is only applicable to dual degree-ready programs. There is an enrollment fee of €900, a deposit payment of €2,500. Some other expenses include a travel card (to be obtained from the university - €200) and an annual student union payment (€195).